Types of Typography used in Titles

In media the use of typography and titles can be key to making or breaking an audiences attention withing seconds. Picking the right typography for your titles is really important, the aesthetics have to just right to make the rigth impact on the audience. If the titles dont fit or look weird it can cause the film/program to look cheap or like it has had very little effort put into it. That is not what you want your audience to think when they are first seeing your film!

Your titles can also set the atmosphere for the film. If the titles are pink with curvy typography then the audience can have the preconception that it is more then likely going to be a romance film. Where as on the other hand, horror films are going to be harsh, bold and more than likely in various shades of red and black.

This video shows typography throughout the years:

Film production

A production logo is a special logo that they use to produce and advertise a film. By showing this to the audience they know that it is a creation of theirs. This logo is how they are identified.

Examples:

Plot diagram

Shows each stage in a film and where they come throughout the film.